Nibbler SEO audit for tracxn.com
Summary
Overall8.1
The overall score for this website.
Accessibility8.6
How accessible the website is to mobile and disabled users.
The following tests contribute to this score:
Experience8.0
How satisfying the website is likely to be for users.
The following tests contribute to this score:
Marketing8.6
How well marketed, and popular the website is.
The following tests contribute to this score:
Technology7.6
How well designed and built the website is.
The following tests contribute to this score:
Nibbler tested a sample of 5 pages from this website at 11:45 on 2 May 2024 (BST).
Top priorities for website improvement
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS. (read more)
- Make sure all headings have content which is relevant to the page of content. (read more)
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets. (read more)
Printability0.0
0% of pages are optimised for printing
- 5 pages of this website do not appear to be optimised for printing (using CSS).
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Print optimised pages
Page Print tracxn.com/ Not detected tracxn.com/?redirect=false Not detected tracxn.com/login Not detected tracxn.com/pricing-usd Not detected tracxn.com/signup Not detected
- Add printable stylesheets for all pages, wherever possible. In most cases, websites can share printable stylesheets over many or all pages, as with screen-based stylesheets.
Media specific CSS detected
Images4.7
57% of images have a clearly defined size
11 images are being resized by the browser
- Some images (43.0%) don't have defined sizes using width and height attributes in the HTML. These attributes are optional, but strongly recommended as they help the browser arrange the page more quickly.
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
Non Explicitly Sized Images
- Add width and height attributes to all image tags. The width and height you specify should be the same as the source image. If you want to resize an image in the browser, use CSS.
- 10 images are not in a web-friendly format.
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
Non Web-Format Images
- Make sure all images on this website are JPEG, PNG, SVG or GIF format.
- 11 images are being stretched in the browser.
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Stretched Images
- The width and height you specify in an image tag should be the same as the source image. If you want to resize an image in the browser, use the CSS width and height properties.
Headings6.4
- All pages were found to use defined headings. This is excellent as it allows visitors and search engines to summarise the content of webpages quickly. Correctly defined headings aid accessibility and are particularly important for search engine optimisation.
- Many headings (12.0%) were found to be empty, or incorrectly defined. Empty or invalid headings are of no value to search engines and make a website less accessible.
- Make sure all headings have content which is relevant to the page of content.
- Some pages did not define headings correctly. The H1 tag should be used for the most top-level heading, with H2 being used for sub-headings and H3 for further sub-headings and so-on. Not conforming to this convention may confuse visitors.
- Ensure that headings are defined in a semantically correct way, i.e. always start with a H1 tag. This is used to summarise the page content. Further tags (H2, H3, H4 etc) are meant to summarise and partition sections within the content.
Page headings detail
| URL | Heading | Level |
| tracxn.com/ | Technology + Human-in-the-Loop for Deal Discovery | H1 |
| tracxn.com/ | Company | H3 |
| tracxn.com/ | Connect | H3 |
| tracxn.com/ | Sector Research | H3 |
| tracxn.com/ | Customers | H3 |
| tracxn.com/ | Discover | H3 |
| tracxn.com/ | Customer Testimonials | H3 |
| tracxn.com/?redirect=false | Technology + Human-in-the-Loop for Deal Discovery | H1 |
| tracxn.com/?redirect=false | Company | H3 |
| tracxn.com/?redirect=false | Connect | H3 |
| tracxn.com/?redirect=false | Sector Research | H3 |
| tracxn.com/?redirect=false | Customers | H3 |
| tracxn.com/?redirect=false | Discover | H3 |
| tracxn.com/?redirect=false | Customer Testimonials | H3 |
| tracxn.com/login | Login to Access Tracxn | H4 |
| tracxn.com/pricing-usd | Company | H3 |
| tracxn.com/pricing-usd | Connect | H3 |
| tracxn.com/pricing-usd | Sector Research | H3 |
| tracxn.com/pricing-usd | Customers | H3 |
| tracxn.com/pricing-usd | Discover | H3 |
| tracxn.com/pricing-usd | Customer Testimonials | H3 |
| tracxn.com/signup | Create an Account for Free | H4 |
Amount of content8.0
Rendering Chart...
- This website has an average of 479 words per page. The amount of content on a website has been shown to correlate with its search engine ranking.
- Consider the amount of text on this website and increase it if appropriate.
Amount of content discovered
| Page | Characters | Words |
| tracxn.com/ | 5373 | 815 |
| tracxn.com/?redirect=false | 5373 | 815 |
| tracxn.com/login | 474 | 80 |
| tracxn.com/pricing-usd | 3803 | 586 |
| tracxn.com/signup | 593 | 101 |
Internal links8.3
- 20 links have no text describing their destination. Links on a page should describe their destination for the benefit of both screen readers and search engine spiders.
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Empty link text
- Add meaningful anchor text that describes the link's destination. If the link contains an image, ensure you have provided alt text.
Meta tags8.4
This is how this website will look in Google search listings:
Technology & Data for Venture Capital, Corp Dev, Investment Banks | ...
tracxn.com/
Join 850+ Venture Capitalists, Private Equity Firms, Investment Banks and Corporates who leverage Tracxn to track the world's most innovative companies and emerging ...
- All pages include at least some metadata, but only 80.0% of pages have a description meta tag. The description meta data is important as it appears on Google's search result pages.
- Make sure that all the pages of this website include a meta description. If you don't include one, Google will choose a sample of text from the page to appear in the search engine result. By including a meta description, you can control how your search engine result will appear.
Meta Tags (name attribute)
| Page URL | Name | Content |
| tracxn.com/ | viewport | width=device-width |
| tracxn.com/ | description | Join 850+ Venture Capitalists, Private Equity Firms, Investment Banks and Corporates who leverage Tracxn to track the world's most innovative companies and emerging sectors. |
| tracxn.com/ | next-head-count | 7 |
| tracxn.com/ | theme-color | #ffffff |
| tracxn.com/ | mobile-web-app-capable | yes |
| tracxn.com/ | apple-mobile-web-app-capable | yes |
| tracxn.com/ | apple-mobile-web-app-status-bar-style | default |
| tracxn.com/?redirect=false | viewport | width=device-width |
| tracxn.com/?redirect=false | description | Join 850+ Venture Capitalists, Private Equity Firms, Investment Banks and Corporates who leverage Tracxn to track the world's most innovative companies and emerging sectors. |
| tracxn.com/?redirect=false | next-head-count | 7 |
| tracxn.com/?redirect=false | theme-color | #ffffff |
| tracxn.com/?redirect=false | mobile-web-app-capable | yes |
| tracxn.com/?redirect=false | apple-mobile-web-app-capable | yes |
| tracxn.com/?redirect=false | apple-mobile-web-app-status-bar-style | default |
| tracxn.com/login | viewport | width=device-width |
| tracxn.com/login | description | Log in to Tracxn |
| tracxn.com/login | next-head-count | 4 |
| tracxn.com/login | theme-color | #ffffff |
| tracxn.com/login | mobile-web-app-capable | yes |
| tracxn.com/login | apple-mobile-web-app-capable | yes |
| tracxn.com/login | apple-mobile-web-app-status-bar-style | default |
| tracxn.com/pricing-usd | viewport | width=device-width |
| tracxn.com/pricing-usd | next-head-count | 4 |
| tracxn.com/pricing-usd | theme-color | #ffffff |
| tracxn.com/pricing-usd | mobile-web-app-capable | yes |
| tracxn.com/pricing-usd | apple-mobile-web-app-capable | yes |
| tracxn.com/pricing-usd | apple-mobile-web-app-status-bar-style | default |
| tracxn.com/signup | viewport | width=device-width |
| tracxn.com/signup | description | Join 850+ Venture Capitalists, Private Equity Firms, Investment Banks and Corporates who leverage Tracxn to track the world's most innovative companies and emerging sectors. |
| tracxn.com/signup | next-head-count | 4 |
| tracxn.com/signup | theme-color | #ffffff |
| tracxn.com/signup | mobile-web-app-capable | yes |
| tracxn.com/signup | apple-mobile-web-app-capable | yes |
| tracxn.com/signup | apple-mobile-web-app-status-bar-style | default |
Meta Tags (http-equiv attribute)
| Page URL | Name | Content |
| tracxn.com/ | Content-Type | text/html; charset=UTF-8 |
| tracxn.com/?redirect=false | Content-Type | text/html; charset=UTF-8 |
| tracxn.com/login | Content-Type | text/html; charset=UTF-8 |
| tracxn.com/pricing-usd | Content-Type | text/html; charset=UTF-8 |
| tracxn.com/signup | Content-Type | text/html; charset=UTF-8 |
Mobile8.6
- This website delivers a mobile optimised version of the HTML when accessed on a phone. This is good because visitors on a mobile device will be able to access this website easily.
- Having mobile optimised HTML is good, but the best way of adapting a website for different screen sizes is to use CSS media queries.
Media specific CSS detected
Server behaviour8.8
404 page
Compression
- This website handles missing pages correctly by sending a 404 HTTP status code.
- This website was served with GZIP encoding. This is very good because it reduces the loading time of a web page.
- This website returns page content with or without a trailing slash on the URLs. Search engines might see these as separate pages with duplicate content which they could penalise for.
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
Duplicate pages
- Use a 301 redirect or a canonical meta tag to force search engines to see the correct version.
- This website follows the best practice of using a permanent (HTTP 301) redirect from http://www.tracxn.com to http://tracxn.com. This is ideal.
URL format8.8
1 URLs are less than ideal
- 1 URLs are 'dirty'. 'Dirty' URLs include one or more parameters after a question mark (e.g. www.example.com/?pagename=news), instead of a clean URL (e.g. www.example.com/news). Dirty URLs should generally be avoided wherever possible - they are almost impossible for human beings to remember, may expose the technology of the website to hackers and can confuse search engines among other problems. Their use is sometimes necessary for specific applications, and acceptable in small amounts.
- Remove or reduce the number of query parameters in URLs. Consider URL rewriting as an effective and transparent means of creating appropriate URLs.
Analytics10.0
100% of pages use analytics
Multiple Analytics Solutions
- Every page in this website is using some form of analytics software. This is excellent and should allow for a complete analysis of visitor behaviour.
Analytics Software Found
| Software Name |
| Google Analytics |
Page titles10.0
100% of pages have defined titles
0% of page titles are weak
- All pages were found to use page titles appropriately. Page titles appear in search results and at the top of the browser's window when visiting the site. Appropriate page titles are particularly important for search engine optimisation.
Page titles
Freshness10.0
Last updated April 28, 2024
- It looks like this website was last updated on Sunday, 28 April 2024. This is good because visitors perceive up-to-date websites as more credible. Websites that are updated regularly are also spidered by search engines more often.
- To find this information we used the last modified dates reported by this website's server in addition to looking for dates written on each page.
All dates found
| Date | File | Source |
| 01/01/2024 | tracxn.com/ | Body text |
| 28/04/2024 | tracxn.com/ | Body text |
| 27/04/2024 | tracxn.com/ | Body text |
| 26/04/2024 | tracxn.com/ | Body text |
| 22/04/2024 | tracxn.com/ | Body text |
| 01/01/2024 | tracxn.com/?redirect=false | Body text |
| 28/04/2024 | tracxn.com/?redirect=false | Body text |
| 27/04/2024 | tracxn.com/?redirect=false | Body text |
| 26/04/2024 | tracxn.com/?redirect=false | Body text |
| 22/04/2024 | tracxn.com/?redirect=false | Body text |
Twitteri
This website does not appear to be associated with a Twitter account.
- There was a problem checking the Twitter accounts associated with this website.
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Nibbler | Insites | |
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Nibbler tested the following pages
- https://tracxn.com/
- https://tracxn.com/?redirect=false
- https://tracxn.com/login
- https://tracxn.com/pricing-usd
- https://tracxn.com/signup